Farisa spearheaded the initiation of Keiko Fujimori’s presidential campaign in Peru, contributing with an outstanding branding (video/photos/ copy writing) responsible for crafting the campaigns core message. Farisa executed a range of promotional capsules, incorporating merchandising designs, tokens etc and devised a comprehensive social media strategy for the candidate. On the local front back in the US, Farisa successfully directed campaigns for Pepe and Marili Cancion in South Florida for their senate race , as well as for Mayor Alex Penelas and Maria Elvira Salazar now a congresswoman.